UNIQA is one of the leading insurance companies in Central and Eastern Europe, operating in 18 countries, with more than 10 million customers served by 21,000 employees. UNIQA has been present in Hungary for almost 20 years, and its innovative product developments and experience provide a solid backing for its customers.
“We knew it had to look like it would jump off the shelf.” Since we didn’t have a huge media budget, we needed to win consumers at the shelf, and to do that we needed a product packaging that would sell. So the idea of making it a beautiful detergent was born, and that’s why the whole identity and then the campaign was defined by a clean design.
Since 1988, the market leader Cerbona brand has been working to bring its products to the health food market with uninterrupted quality and excellent value for money. Even today, there are consumers in Hungary who automatically refer to any other brand of muesli bar as “Cerbona”, as it was the first brand in Hungary to introduce the world of healthy desserts.
Budapest Bank’s communication platform was launched in 2015 and featured 2-3 campaigns each year. Republic Group’s mission was to build awareness and elevate the bank to the top of mind brands among customers. This required a continuous creative facelift and key visual development, while maintaining continuity to ensure the platform did not tire.
UK-based Vodafone Group is the world’s 2nd largest mobile telecommunications company with 434 million customers. It serves business and residential clients in more than 65 countries through its own network. Launched in Hungary in 1999 by Republic Group, Vodafone is listed on the London Stock Exchange’s Main Market with a total market capitalisation of GBP 89.1 billion.